New Xbox 360 viral marketing campaign.
In the same vein as ILoveBees, OurColony, and Origen 360, a new campaign seems to have emerged. It’s centered around this site:
For those of you that went to whip out your calculators, yes a hex 168 would be decimal 360. Team Xbox has some interesting pictures apparently related to the story.
They also suggest that an informant told them the meaning behind the campaign will be revealed on October 18th (this Tuesday). Some speculate that it might be the first chance to preview an actual Xbox 360 game in person.
What do you think?
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